The Founder's Genesis
"The Supplement Industry Was Built on Hidden Formulas. We Built Trackaid on Clinical Absolute."
— Nathan Jeans, 44, Founder of Trackaid
For over a decade, the European cardiovascular health market was dominated by isolated ingredients and "proprietary blends"—marketing terms designed to hide the fact that the most expensive, effective ingredients were under-dosed.
As a researcher based in Europe, Nathan watched patients cycle through 6 or 7 single-ingredient bottles—Cayenne, Hawthorn, Beetroot—trying to manually piece together a protocol that actually supported their circulation and warmed their extremities, only to suffer from severe gastric burn from raw powders.